Mobile Friendly Warnings
We have also seen the testing of mobile friendly icons and text across some mobile SERP, now after testing this (vigorously) this is happing on a sporadic basis with mobile icons being shown on one instance of a SERP and not in another. I have shown both the icon and text variations below;
Now as mentioned these are in their early days of testing which is why we are seeing these very sporadically, this is shown further by the old location of the icons;
<img class="_dHe" alt="mobile-friendly" src="/ images/experiments /smartphone_icon_small1.png" style="width:10px;height:16px;margin-right:5px">
We expect this to be used more and more going forward, how much the non-mobile friendly icon will put off people clicking on the website on a mobile we are unsure, what do you think?
New Webmaster Tools Feature
Google have today announced new features within their Webmaster Tools, with the introduction of a mobile usability section. This can be found either by clicking here or by navigating in webmaster tools to Search Traffic > Mobile Usability
A couple of interesting items;
Viewport tags are something that we knew about and something that is easy for Google to check
Flash Usage is again nothing new and something that I feel will continue to be phased out.
You can check these elements in more detail and see what elements are causing issues on the Google Page Speed Insights, Try it out now!
It defiantly looks like Google is gearing up to start rankings websites based on their usability on mobile devices. What do you think??